Mark Silva is internet pioneer. Not only does he run one of the best interactive agencies in the country (Real Branding in San Francisco), he also started RealBeer.com way back before blogs and user generated content were buzz words du jour.
I had a chance chat with Mark Silva before we headed into the Great American Beer Festival this past week. In less than 3 minutes, Mark manages to summarize how companies need to connect with consumers in the web 2.0 age. Then we went inside and drank some beer.
For more on how Mark thinks, check out his blog.
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